Ms. Zhiyu LIN (2025)
Employed at Sinno Group
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"Among the courses in the Entrepreneurship and Innovation programme, I found Entrepreneurial Finance to be the most challenging due to its comprehensive nature and wide-ranging scope. During both individual and group assignments, discussions and mutual support with my peers were crucial to successfully completing the course. Furthermore, compared to purely theoretical knowledge, our professors placed greater emphasis on practicality. During our group project presentations, instead of focusing solely on theoretical questions, they often pointed out areas that might be too idealized, guiding us to better integrate our proposals with real-world conditions.


Over my four years at university, I made many friends. Since business courses often emphasize group work, and entrepreneurial practice requires close teamwork, having like-minded and reliable teammates was incredibly important. Additionally, my involvement in student organizations further enhanced my abilities in planning, coordination, and handling unexpected situations, enabling me to address various scenarios with greater composure."

Ms. Jiahui WANG (2023)
Employed at Southern Black Sesame Group
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"BNBU has equipped me with core competencies that remain valuable even as academic qualifications become more commonplace—accumulating practical workplace experience is particularly crucial.


The presentation skills, information gathering abilities, data analysis capabilities, and proficiency with office software honed through countless presentations at BNBU have allowed me to handle monthly company reports with ease. Every group discussion also strengthened my cross-departmental communication skills, making my transition into the workplace as a newcomer much smoother. The various competitions organized by BNBU provided students with opportunities to unleash creativity and explore different industries. Through four years of refinement at BNBU, my expressive and logical abilities improved significantly compared to my freshman year. I no longer feel nervous speaking in front of others and can now do so with confidence.


Take every group assignment seriously and boldly explore areas that interest you. Throughout the process, reflect on the highlights of the project, the knowledge gained, challenges encountered, and solutions applied. Documenting these experiences and leveraging them during job interviews can showcase your logical thinking and help you stand out among candidates."

Ms. Tao ZHANG (2021)
Founder of popchee Women
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"I am currently deeply engaged in the new media e-commerce industry, having established my own apparel company in Shenzhen, which operates five fashion brands. As of November 2024, annual sales have exceeded 100 million RMB. 


Reflecting on my educational experience at BNBU, I deeply appreciate the unique advantages and lasting impact of its teaching model. The curriculum, which combines theoretical learning with practical application, enabled me to integrate and apply knowledge effectively, laying a solid theoretical foundation for navigating the real business world and making sound decisions. Beyond academic learning, I actively participated in campus club activities, serving as Vice President of the Career Development Association. These experiences not only enriched my campus life but also honed my organizational, coordination, and leadership skills, providing valuable insights for team management and personnel coordination. BNBU's liberal arts education not only imparts knowledge but also fosters critical thinking and innovation. I believe BNBU will continue to uphold its exceptional educational philosophy, nurturing more outstanding talents who can shine on the global stage and contribute to societal progress."

Ms. Jingying LI (2021)
Employed at Sichuan Tianao Aerospace Information Technology Co., Ltd.
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"Throughout my four years, I lived and studied at BNBU, and now that I am working in another city, I realize that my time at BNBU was the most beautiful, simple, and memorable period of my life. 


When faced with the choice between employment and postgraduate studies, I chose to start working. I once struggled with this decision, but personally, I prefer engaging in practical work over academic research. During my moments of uncertainty, Prof. Tang mentioned in a departmental meeting that those in entrepreneurship and innovation should be action-oriented and daring. Inspired by this, I entered the satellite applications industry, where I continue to learn about new fields and acquire new knowledge every day. Since graduation, I have remained deeply grateful for the education I received at BNBU. It was BNBU’s diverse and enriching classes that broadened my knowledge, and its insightful professors who guided me toward new perspectives in life. The support I received from BNBU will always be remembered, and the only way to repay it is to pass on this spirit of care, embrace the future, and do my very best! "